Resume

WORK HISTORY

May 2014 – present

Marketing and Accounts Manager

DXagency

I work for DXagency, a full-service digital marketing and engagement agency dedicated to helping companies build customer loyalty with a full range of strategic, creative and analytic solutions. I develop, manage, and execute paid and organic marketing strategies across all digital channels and handle day-to-day client communications for multiple client accounts.

Jun 2012 – May 2014

Creative Services Coordinator

Jaffe Communications

I oversaw Jaffe’s internal creative team and managed third-party vendors to ensure client deliverables maintained brand consistency. I also developed fully-integrated marketing campaigns with services ranging from social media community management, e-mail newsletters and CRM, media planning and ad buys, print collateral, direct mail, and event planning.

Jun 2010 – Jun 2012

PR Associate

Jaffe Communications

Before transitioning to my role as Creative Services Coordinator and lead digital specialist at Jaffe, I handled internal and external communications for clients, including drafting and pitching press releases to major news outlets. I also compiled targeted media lists for clients by region, industry, and publication and tracked placements with monthly media reports.

EDUCATION

2006-2010

Journalism and Media Studies

Rutgers University

I received my Bachelor’s Degree journalism and mass media from Rutgers New Brunswick. It was during this time that I learned how to write fluently, produce content and tell stories across evolving media platforms. I also received a minor degree in Spanish and achieved conversational fluency.

DIGITAL MARKETING SKILLS

Facebook Power Editor

Microsoft Office Suite

Google Adwords & Analytics

Third-Party Ad Servers

WEB DESIGN SKILLS

Photoshop

Illustrator

InDesign

WEB DEVELOPMENT SKILLS

HTML

CSS

WordPress

Shopify


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